The aim is to move toward regenerative farming systems that rely less on external inputs and more on internal cycles. There is no fixed model for this transition. It is a process that must be adapted to the capacities, labour availability and market access of individual farmers. A key constraint is market development. Regenerative systems only become viable if farmers can sell diversified products at fair prices. But building supply chains, processing capacity and relationships with buyers requires investment beyond the scope of small projects like Trees4All.
The second direction is horizontal scaling – expanding to new landscapes. We are beginning to work in Doi Phu Kha National Park, where communities farm degraded land but lack secure tenure and are heavily restricted in how they can use the land. We want to test the idea that tree planting by smallholders in these areas can contribute to both conservation and improved livelihoods.
There is also growing interest in Trees4All from organizations working in other provinces. To support expansion, we are redesigning our app and digital platform so they can be used in different contexts. But scaling also brings new challenges, particularly around financing.
A middle model
Trees4All functions as a form of informal payments for ecosystem services, with downstream donors compensating upstream farmers for restoring tree cover in ways that increase climate resilience. But this model sits awkwardly between established categories such as formal payments for ecosystem services – for which Thailand has no regulatory framework – carbon markets and corporate social responsibility (CSR) programmes.
The most immediate constraint is financial sustainability. Trees4All operates largely on project funding. When projects end, mechanisms risk disappearing even if farmers remain committed. One of our challenges, in seeking sponsorship from the private sector, is that we are not offering carbon credits. Certification and verification are too expensive for Trees4All’s tree-planters. Trade in forest carbon credits favours large, contiguous areas and marginalizes smallholders like the farmers we want to support.
Meanwhile, relying purely on CSR programmes limits scale and sustainability. But so far, most corporate contributions treat Trees4All as CSR rather than a core investment. Shifting that perception is a major challenge.